Big Crunch Digital Pte. Limited (Big Crunch Digital) has announced that it will be developing mobile games for Wil To Play, a soon-to-be-released Android game developed by Perya Perya.
According to Big Crunch, the Wil to Play app was inspired by Willie Revillame’s television show. Its tight integration, including the TV game show equivalent and the potential to win real-world rewards like gadgets, food, and more, set it apart from other games. Because local events and gatherings in the Philippines are still limited in size, Wil To Play will be the first game show to allow its online followers to win prizes without being present in the studio.
Big Crunch Digital’s Managing Director, Jackie Chua, says the company’s goal has always been to create a very disruptive mass-market mobile entertainment product for Southeast Asia. The Philippines is the ideal market for the launch of this new game because the average revenue per user (ARPU) is predicted to rise to USD 33.69.
“With Wil to Play and other currently-developing mobile gaming platforms, we’ve reached over 10 million users in the calendar year 2021 alone,” says the company. “We expect those numbers to skyrocket in the future years,” he predicted.
Wil to Play is scheduled to launch its open beta in June 2021.
Visit wiltoplay.com or wiltoplay.ph for more information on Wil to Play.