TikTok recently launched TikTok Tactics, an e-learning series designed to help marketers become more familiar with TikTok’s self-serve ad platform, TikTok Ads Manager.
Attribution, Targeting, Bidding & Optimization, Catalogues, and Creative are all covered in TikTok Tactics, a four-part series.
Attribution – Understanding where your conversions are originating from allows you to make more informed decisions regarding your campaign. The first step in developing a successful TikTok strategy is to establish a solid attribution basis for your company.
Bidding, Targeting, and Optimisation – We’ll look at how to analyze and alter your campaign parameters to meet your advertising objectives in this section. We’ll also introduce you to our extensive network of campaign management partners that can assist you in creating, automating, optimizing, and reporting on your TikTok campaigns.
Catalogues – Learn how to use TikTok to bring your products in front of the appropriate audience at the right moment with this section. Learn how to manage your product catalog and assist us in assisting you in becoming an Ads Manager superstar. Remember to level up to have access to the shoppable ad types, which should be at the heart of any TikTok strategy.
Creative – TikTok is a full-screen, immersive, sound-on experience, resulting in increased levels of engagement and richer conversations. Learn how to keep your brand message fresh throughout always-on campaigns in this last module, and examine our creative best practice ideas to ensure your commercials strike the mark every time.
Visit https://tiktok-tactics.com for more information.