TikTok Launches ‘Resumes’ Program, Enabling Users to Submit Video Applications for Jobs

TikTok is beta-testing a job application service that will allow users to submit video resumes directly to Chipotle, Target, and Shopify.

The trial campaign, dubbed TikTok Resumes, was inspired by content that naturally appeared on the network, such as #CareerTok, and the company’s purposeful efforts to influence college students and younger users. Over 30 employers have agreed to accept resumes for the pilot, which will run until July 31.

Users must build a video CV, upload it to TikTok, and then share it with recruiters via the app. A pilot program instructional video advises candidates not to include personal contact information such as their email address in the publicly posted video.

Several of the current job listings feature content generation for TikTok, which suggests that more brands will use the platform with the help of already-savvy content creators. For example, Alo Yoga is seeking a social media manager via TikTok Resumes. The social media manager will design the brand’s TikTok strategy and collaborate with influencers. Others are searching for hosts and video producers who can work across numerous platforms, such as a video producer position with the Detroit Pistons or an on-camera host position with Allrecipes.

Target, Chipotle, Sweetgreen, and Great Clips are also utilizing the platform to recruit entry- and mid-level employees for store and warehouse positions, as well as some full-time and corporate jobs. Shopify is conducting a trial to employ a senior data engineer.

You can also apply to be a WWE superstar if you are powerful.

While the pilot is in its infancy, it demonstrates how TikTok is considering educating and establishing an ecosystem of professional content creators to expand its reach. It’s a simple approach to connect businesses trying to capitalize on Gen Z with skilled and influential innovators seeking full-time work.

From July 7 through July 31, TikTok Resumes will be accepting applications. And, fortunately for individuals with a lengthy career, TikTok is now offering three-minute films.

+1
0
+1
0
+1
0
+1
0
+1
0
+1
0
+1
0

Enter your email and get notified when new content is added!

We don’t spam! Read our privacy policy for more info.

Leave a Reply

Your email address will not be published. Required fields are marked *

Send this to a friend