Qualcomm and Snapdragon will be separated into two distinct brands

Qualcomm will undergo significant changes since the Qualcomm and Snapdragon brands are now separated. Snapdragon will now be a stand-alone product, collaborating with Qualcomm only when necessary.

Midnight, Gunmetal, Nickel, Snapdragon Red, and Gold are among the brand’s new representative hues, according to the business. New graphic assets and creative executions will also highlight the company’s “fireball.” Customers will be able to easily recognize and discover Snapdragon-powered goods thanks to a new streamlined and standardized naming system across the company’s platforms.

Starting with the newest flagship Snapdragon 8-series platform, they will switch to a single-digit series and generation number for their products.

Gold will now be used to signify the company’s premium-tier items across its entire portfolio. They will also remove the 5G branding from all of their goods, as every Snapdragon product will have 5G built-in, according to Qualcomm.

Source: Qualcomm

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